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These are the 10 highest-rated CEOs during the coronavirus crisis, according...

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The coronavirus pandemic has undoubtedly put the leadership of many CEOs and executives to the test with forced office closures, remote meetings and, for many, no...

Jeep: le parole di Carl Sagan al centro del nuovo spot

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"La Terra, quel pallido punto blu, la nostra unica casa."  Le parole dell’astronomo Carl Sagan sono al centro dello spot della nuova Jeep Wrangler...

Brand Equity – History Matters – Forbes

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Every brand has equities that are widely associated with the brand and resonate with consumers, that invite the consumer to participate with the brand,...

Slow Food e Relais & Châteaux: insieme nella lotta contro il...

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Per il terzo anno consecutivo gli chef dell’associazione Relais & Châteaux scendono in campo al fianco di Slow Food nella lotta contro il cambiamento...

3 Ways Brands and Marketers Will Be Forever Changed by 2020...

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We still have a little over three months to go in 2020, but the year has already become synonymous with unprecedented challenges and changes...

Intesa Sanpaolo Casa: in tv con due nuovi spot

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Intesa Sanpaolo Casa lancia due nuovi spot. Nel primo, si racconta la storia di una giovane coppia costantemente delusa da annunci immobiliari che appaiono poco...